WattBot makes the complex buying journey for household electrification simple and trustworthy for everyday consumers.

Households generate 42% of U.S. emissions, yet the sales process for the upgrades that matter most—solar, battery storage, HVAC, water heating, transportation, and even cooktops—is badly broken. Customer acquisition costs are sky-high, with solar alone reaching nearly $4,000 per installation. Contractors often lack effective tools to educate and guide homeowners, so they overwhelm customers with too much information, while consumers sift through conflicting online advice without any trustworthy way to judge quality. The result is confusion, stalled projects, and far fewer proactive upgrades.

WattBot fixes this by giving consumers clear, personalized guidance and giving sellers a trusted, scalable way to engage their customers. The platform helps homeowners evaluate options based on their own needs and budget—even if the right answer is to wait. For contractors, WattBot provides structured tools that improve conversations, reduce friction, and lower customer acquisition costs. By bridging the gap between what consumers need and what sellers can deliver, WattBot improves customer experience and accelerates deployment of the home electrification solutions that matter most.